Monday, March 30, 2009

North Carolina Hunting Videos

Examples of Overwhelming Firepower


A Picture is worth a thousand words... you tell me if these photos show you EXACTLY what you'll get by contracting David Bruce of Frederick Web Promotions:

These are not Maryland Results, what you're looking at here are the same tactics I use to promote my Maryland Small Business Clients websites in Google/ MSN/ Yahoo, but used for my North Carolina client: Camo4x4s Hunting Videographer.

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North Carolina Hunting Search Engine Results pages

North Carolina Hunting Videography

North Carolina Hunting Search Engine Results pages

North Carolina Hunting Videographer

North Carolina Hunting Search Engine Results pages

NC hunting video MSN 3_25_09

North Carolina Hunting Search Engine Results pages

NC hunting video AOL 3_25_09

North Carolina Hunting Search Engine Results pages

Camo4x4 Search Ranking North Carolina Hunting

North Carolina Hunting Search Engine Results pages

Camo4x4s Search Ranking NC Hunting

North Carolina Hunting Search Engine Results pages

North Carolina Hunting 3_24_09

Yahoo search results for North Carolina Hunting screen shot taken 3/24/09

Posted via Pixelpipe.

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Saturday, March 28, 2009

Social Media Marketing for Maryland Business

Social Media Marketing Strategies


By Tammy Corbett (c) 2009
SiteProNews

There has been a significant jump in the popularity of social media websites over the past few years. With it has come a shift in the way that people search for information and how they share and consult opinions on the internet when making purchasing decisions.

If you've just stumbled onto this RSS feed and remember to subscribe to Maryland Internet Advertising on Blogger via Email to ensure you can enjoy the latest post(s).


Social media sites such as Facebook, StumbleUpon and Digg, give users a voice on the internet by providing tools to connect, exchange views, share content, information, and recommend products and services using the "thumbs up or down" approach. This has caused a huge shift in the way people search for information online. More and more, Internet users rely on the opinions of others before they buy into the validity of a product or service.
"Word of mouth" is no longer only from mouth to ear, but is more frequently spread on social media sites and it has never been so powerful. Any product or service deemed worthy is promoted, shared, or discouraged against in these online social communities.

Social Media Marketing (SMM) targets users by promoting content through bookmarking, blogging, online video sharing, and social networking to potentially expand audience and drive traffic. Businesses are beginning to understand the power of these influences when it comes to establishing a reputation and growing their online business. Social media marketing strategies such as a business' engagement in various social media websites can help to generate branding and a personal connection with its users.

Business Profiles
One of the most important social media marketing methods includes posting business profiles on social media websites such as Facebook and LinkedIn. Instead of waiting around for consumers to come to you, you have to reach out to your target audience. Solidifying your presence in the social media community creates a direct interaction between business and consumer that may not dramatically improve conversion rates but is definitely capable of establishing branding power and credibility. The valuable feedback consumers provide promotes insight in determining what business strategies are working and what could be re-evaluated to make a website more user-friendly.

Search Results
The influence of social media sites has changed the way search engines define placement. Images, videos and news content featured on social media sites such as Youtube, Digg, and Flickr are equally capable of sitting comfortably at the top of the search results leaving others, who have not yet jumped on the social media bandwagon, a little confused.

(for example... my competitors, if you want to call them that. "Sucessful people do the things that failures don't like to do" - Earl Nightengale)

About The Author
Tammy Corbett is the resident expert for social media marketing at Red Carpet Web Promotion, Inc.

So what does all this mean to a Local Maryland Small Business?
It means if you own a small business...

or if you work for a small business and you want to keep your job... You want to get a Facebook account for your company.

And you need a pro to run it for you...

So who's is gonna do this for you and how much is it gonna cost?

Announcing Frederick Web Promotions now offers Ghost Writing Services for Company Facebook Accounts. Facebook blocks the content of your personal Facebook page from Google's indexing. Facebook Fan Pages, however, are searchable (and index-able) by Google.

Company Facebook Fan Pages created, managed, and Ghost Written

Contact Frederick Web Promotions



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Call David Bruce at 240 397-9804

Friday, March 27, 2009

Search Engine Optimization for MD small business

Contact Frederick Web Promotions


Put a conventional website up against a well constructed blog and the blog will crush the website in Google rankings every time. A website doesn't stand a chance.

Websites "are" in Google, blogs PERFORM in Google.
If you've just stumbled onto this RSS feed and remember to subscribe to Maryland Internet Advertising on Blogger via Email to ensure you can enjoy the latest post(s).


SEO or Search Engine Optimization= I get you to occupy the high ground (useful in any battlefield situation) what YOU do with the high ground is up to you. (if your sales copy sucks or your offer sucks I cant do anything about that, all I did was get you to out rank your competitor) You paid me for that and I gave it to you. the rest is up to you

SEM or Search Engine Marketing= I get you to occupy the high ground and once that's done we continue to test (split test) conversion rates. tweak copy, tweak keywords, find out what people are actually BUYING and give them that.
Obviously that costs quite a bit more.

SEO costs are relative to the value of the high ground and not relative to work required
SEM costs are man hours+ knowing where to 'knock'. Man hours are just as expensive as a lawyer firm hiring a team to work on a case





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Call David Bruce at 240 397-9804

Tuesday, February 10, 2009

Ecommerce Bright Spot in Economy?

Ecommerce Purchases on the increase.



Not much but it is UP.

According to Industry Tracking Firm Coremetrics
The figures for number of items purchased online and the total dollar volume of online purchases increased in both December 2008 and January 2009.

If you've just stumbled onto this RSS feed and remember to subscribe to Maryland Internet Advertising on Blogger via Email to ensure you can enjoy the latest post(s).
Order dollar value up
January was a month of casual browsing, with limited purchases at online retailers, according to a report from marketing firm Coremetrics
.

Some categories are actually doing a good job of attracting consumers. And when we look at the average number of items per online order, we see that those consumers who actually decided to buy online bought more items for a higher total dollar amount."

Compared to December 2008, the average number of items that consumers purchased per order increased 23 percent in the online retail category as a whole. The average dollar value of those orders also rose by 8 percent.

Home goods retailers were successful at getting fewer shoppers to buy more items for a higher total dollar value as they saw a 26 percent increase in the average number of items per order. In addition, they nearly saw a 41 percent increase in the average value of those orders.

Health and beauty retailers reported a 5 percent jump in browser sessions and a 22 percent increase in the average number of items per order. However the average order value decreased by 5 percent.





Contact Frederick Web Promotions



Call David Bruce at 240 397-9804

Thursday, December 18, 2008

Secret Weapon- Flickr

If you want to get indexed quickly by Google for

Maryland Internet Advertising

, use a blog


Put a conventional website up against a well constructed blog and the blog will crush the website in Google rankings every time. A website doesn't stand a chance. Websites "are" in Google, blogs PERFORM in Google.
If you've just stumbled onto this RSS feed and remember to subscribe to Maryland Internet Advertising on Blogger via Email to ensure you can enjoy the latest post(s).

If you want to get indexed within 8 hours of posting... use Yahoo's Flickr.com

maryland internet advertising

In the early days of Internet Advertising, all one had to do was add meta tags and use a cute description and Google would 'take your word for it'.

After a short time, pedophiles quickly learned that they could throw up Girl Scout Cookie websites and as soon as Google indexed them put porn on the site. It could take the search engines up to 6 weeks to update, verify, corroborate what the webmaster claimed the site was about.

The Internet is too vast for any group of humans to edit/ double check/ verify. So what Google did to re-mediate that problem was to introduce an algorithm. Goolgebot can't read, but it can count. If your keywords aren't repeated a given number of times per hundred words of text, guess what?

So what does that have to do with Flickr?

Googlebot can not read a photo.

Googlebot can not read at all, but it can count.

Googlebot can count keywords, it can count the number of times a keyword is repeated, in Search Engine Optimization speak, this is called "keyword density".

So, can Googlebot read a .jpeg photo? Well, if Googlebot can't read your text, it sure can't read a picture... you can't even read a picture.

When Googlebot 'reads' a body of text what is it looking for?

You submit to Google asserting that your page is about a given topic, Google now knows better than to take your word for it. Remember the story above about the pedophiles and Girl Scout websites?

Googlebot scans your copy, scans the body of text on your page and determines for itself what your page is about.

Googlebot can not do that with an image. All Googlebot can go by is your description, it *has* to take your word for it.

For some reason, and I'm not going to pretend to know the exact reason why this is (only the Google Gods know this and they're not telling), when you submit an image to any of the online image hosting sites such as:

  • Photobucket

  • Picasaweb

  • Flickr


  • When you post to Flickr, it shows up in Google search results within hours.

    There, now that I've told you one of my trade secrets I'll have to k...

    Nah... Frederick Web Promotions is more than a 1 trick pony, go ahead, improve your corporate Google Rankings, after you've made yourself look good to your boss, you'll be back for more tips and tricks.



    David Bruce


    Contact Frederick Web Promotions



    Call David Bruce at 240 397-9804

    200 characters +/- makes Maryland Internet Advertising

    Every Maryland Internet Advertising Website is 200 characters away from oblivion

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    If you can't sum up in 200 characters a description of a company's product or service, AND make the description sexy... no one is ever going to know about it.

    How good the fancy flash graphics are is irrelevant, completely, totally unimportant... even spelling and grammar are of no consequence WHAT EVER if you don't get that 200 character lead in right.
    "Chicken Soup for the Soul"

    Remember that title?
    Notice I didn't say, "Remember that book"

    There were maybe 200 other books on that topic in the year the book was published. Does any one know the names of those books or the authors that wrote them?

    I didn't think so.

    How many characters is "Chicken Soup for the Soul"

    The author got the important part right and illustrates precisely what I'm talking about. What if 12 of the competing books were better?

    There is just no way any of us will know... because the author of "Chicken Soup..." got the important stuff right.

    No one gives a damn about the better book... you have to be aware of it in order to know about it, in order for the 'better book' to even get a chance to get considered.

    You screw up the 200 characters (including spaces and punctuation) and your website, good/ bad/ or indifferent is relegated to obscurity.

    Maryland Internet Advertising seems to be dominated by Annapolis and Baltimore seo firms? Why is that... one would think the the Nations Capitol would command the top spots in Google for those keyword phrases.